Branding and Brand Identity Milan

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Looking for a branding agency for your business logo and identity?

Standing out in a competitive market starts with one sign: a professional logo, which fully reflects the spirit of your business, is the first contact with the customer - as important as a firm handshake. The logos we create are carefully studied to enter the consumer's mind from the first glance.

BigFive is abranding agency in Milan and Monza with more than ten years of experience: we summarize identity, values and characteristics unique features of your company in one high-impact brand identity — naming, logo, color palette, fonts and coordinated image, up to the brand book with the rules for using the brand.

And if your brand already exists but no longer represents you, we manage the rebranding step by step, without losing the recognisability built up over the years.

Let’s talk

Do you need a new logo or want to renew your brand?

    What is the process that leads BigFive to create your logo?

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    Brief

    First of all, it will be our concern to know your history, that of your company and the people who work there and surround you. Understanding the core values, mission and characteristics that make you unique is our main goal.

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    Idea

    Do you have a thousand ideas? We'll help you select the ones that really matter. Do you have few and confusing ones? Nothing to worry about: we will take care of making your business unique!

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    Exploration

    We will delve into your world with the resourcefulness of Indiana Jones, researching in depth on everything that concerns your sector: history, competitors, winning models and much more.

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    Creation

    Having reached this point, we will begin to give shape to the best ideas by creating drafts of your future logo.

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    Processing

    The real creative process begins! We will remain in contact throughout the processing phase to show you previews of your logo. We will work side by side to achieve the best result in accordance with what you have in mind.

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    Your logo

    Finally your logo is ready! But we'll deliver you more than that: you'll get the entire graphic essence of your story. Every track, every color, every shape will talk about you and your business.

    Frequently Asked Questions

    How much does it cost to create a professional logo?

    It depends on what you need: just a logo or the entire brand identity with naming, corporate identity, and brand book. After the brief, we'll send you a clear, no-obligation quote. Be wary of €50 logos: they often cost much more to rework.

    What does a complete brand identity include?

    Naming (if applicable), logo and its variations, color palette, fonts, tone of voice, corporate identity—business cards, letterhead, email signature—and a brand book with the rules for using the brand on each channel.

    How long does it take to make a logo?

    Typically, 1–2 weeks from brief to delivery, including research, proposals, revisions, and finalization. A complete brand identity takes 4–6 weeks.

    How many logo proposals do I receive?

    We work in creative directions: we present you with 3–4 different and well-founded approaches, then we refine the chosen one with the included revision cycles. A few carefully considered proposals are better than ten random variations.

    Do you also rebrand existing brands?

    Yes: we analyze what's working with your current brand and what needs updating, and we support the transition across all materials—website, social media, and print—without destroying the recognition you've built over the years.

    In what formats do I receive the final logo?

    Everything you need: vector (AI, EPS, SVG, PDF) and raster (PNG, JPG) files, in positive/negative, color and monochrome versions, along with the brand book.

    Will the logo be registrable as a trademark?

    We design original logos and conduct preliminary prior art checks to reduce risks. For the actual registration, we support you by connecting you with specialized intellectual property consultants.

    Do you use artificial intelligence in logo creation?

    AI helps us in the exploration and moodboard phases, but the final logo is always designed by our designers: a brand must be unique, vector-based, and registrable—things that an automatic generator can't guarantee.

    WHY CHOOSE BIGFIVE?

    Only one
    Partner

    Design, development, marketing and creativity under one roof.

    Zero
    template

    Each project is tailor-made around your identity.

    14 years old
    of projects

    9 international awards and over 100 live sites: we didn't start yesterday.

    They have entrusted their creative needs to our agency.

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