ADV Halloween Walk and Run
ADV Halloween Walk and RunADV Halloween Walk and RunADV Halloween Walk and RunCustomer
Good Morning Brianza
Activity
ADVERTISING
Advertising campaign for Good Morning Brianza's Halloween Walk and Run project
The Good Morning Brianza costume event to support school and work
In the splendid autumn setting of Monza park The scariest sporting event in Brianza was held! Three different routes for all tastes: 5, 10 and 15 km for fun, training and support school and work of our territory!
Communication of the fundraising event
The Good Morning Brianza costume event to support school and work
The goal was raise funds to support the school, with the offer of complementary services designed ad hoc with each educational institution, e to support the work, with the offer of job grants to those who are currently unemployed.
ADV Halloween Walk and Run for Good Morning Brianza
Good Morning Brianza is a public-private network promoted by the 13 municipalities in the Carate Brianza area and numerous social cooperatives and non-profit entities. Created to deal with the difficulties that an increasing number of families have found themselves facing in recent years, it supports actions aimed at children, with projects in schools, and at work, with projects for reintegration into the company.
BigFive was therefore involved in communicating the Halloween Walk and Run project - "a scary run" - and in promoting the initiative through captivating graphics and promotional videos that could encourage as many people to take part in the event and raise awareness of the topic covered, albeit in a decidedly different way than usual!